Google’s Tepid Plan To Boost Diversity At Tech Conferences


Less than a month after admitting it hires too many white dudes, Google is committing to increasing the number of women and minorities in tech to better reflect society at large.

This week Google promised $50 million to “Made With Code,” an initiative designed to get more women into coding. It will also be sending 100 women to Google I/O this week who scored well in its “CodeJam to I/O for Women” online competition, and it has established a scholarship for women and minorities covering the cost of attendance and travel for events in North America. Through the efforts, the company hopes to take on the short- and long-term diversity issues at Google and in the tech industry in general.

The tech industry is often criticized for not being open enough for those outside of the white male techie demographic. Women and minorities often feel out of place at big events where dude-bro culture…

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