Spanish Broadcasting System Launches Mega 96.3FM In Los Angeles, California


Spanish Broadcasting System, Inc. (SBS)  announced today the launch of Mega 96.3FM (KXOL-FM- 96.3FM), a radio station targeting Los Angeles’ Hispanic young adults in the highly sought-after 18-49 demographic. Mega 96.3FM provides its listeners with a unique blend of up tempo, energetic and entertaining programming, appealing to a diverse Latino audience.

Formerly, Latino 96.3FM, the new Mega 96.3FM began broadcasting today, supported by imaging from the international superstars,Shakira, Romeo Santos and Enrique Iglesias. Directly targeting the Los Angeles millennial generation, Mega 96.3FM’s captivating mix of Spanish-Rhythmic-Pop positions the station as the most innovative and cutting edge format in the marketplace.  The music mix will provide an upbeat blend of pop hits, pop ballads and Bachata, and will also feature a tropical feel, giving today’s listeners the variety they appreciate. Mega 96.3FM is the country’s first Latino general market radio station that appeals to all Hispanics.

Mega 96.3FM becomes the third SBS Radio station to broadcast a market-specific version of the “Mega” brand that has a proven track record of being #1 in New York and Puerto Rico and is recognized as one of the most successful brands in radio broadcasting history.  The new Mega 96.3FM station will benefit from a stronger signal, a stronger brand and a stronger format. Mega 96.3FM will leverageSBS’ multi-platform assets – as well as its vast infrastructure and relationships – to create special events, one-of-a-kind national and local promotions, innovative technologies and products by artists such as Shakira, Romeo Santos, Alejandro Fernandez, Enrique Iglesias, Ricky Martin, Prince Royce, Ricardo Arjona, Wisin & Yandel and many more.

Univision to Host First-Ever Worldwide Live Streaming Event to Reveal Official List of Nominees for “Premios Juventud” 2012

Miami, Florida May 9, 2012  For the first time in the history of Univision’s “Premios Juventud” youth-oriented awards, this year’s official list of celebrity nominees will be announced in an exclusive worldwide, live stream online at hosted by actress Ana Brenda Contreras and Univision’s Rodner Figueroa and Ana Patricia Gonzalez. During the fully interactive show, actors Blanca Soto and Aaron Díaz and famous Latin artists Enrique Bunbury, Enrique Santos, Gerardo Ortiz and Prince Royce will be present to make the announcement, while Usher, Romeo Santos, Luis Fonsi, Anahi, Victor Manuelle, Daddy Yankee, 3Ball MTY, Chino y Nacho, El Batallon, Jesse y Joy, Tito El Bambino, Olga Tañón, Espinoza Paz, and actors, David Zepeda and José Rón, among others, will join the event via Skype. Nominees in 23 different categories will be revealed.

The event will be a highly social experience allowing users to engage with the live stream in real time through social platforms including “Premios Juventud” forums, on and Twitter via @PremiosJuventud. The streaming event will feature a Facebook live stream plug-in, Twitter feed and forum integration surrounding the video player on the site.

WHEN:           May 10, 2012 at 3 p.m. ET/12 noon PT (2 p.m. Central)

WHERE:        Online at