IN 2012, TELEMUNDO MEDIA DELIVERS BEST PRIMETIME PERFORMANCE IN NETWORK HISTORY

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“Noticiero Telemundo” Delivers Best Results in Six Years Among Total Viewers, Up +7% Year-Over-Year and +8% Among Adults 18-49

Caso Cerrado with Dra. Ana Maria Polo” Beat Univision’s “Gordo y la Flaca” Among Total Viewers in 2012

MIAMI – December 21, 2012 – Following the successful rollout of their most robust rebrand in over a decade, Telemundo Media today announced that the Spanish-language broadcast network had experienced yet another record-breaking year in 2012, delivering its strongest Monday-Friday primetime performance in network history, rising 4% over last year among total viewers (1,349,000), according to Nielsen data. Telemundo was the only Spanish-language broadcast network to increase its delivery year-over-year among Women 18-49 during Monday-Friday primetime, growing +4% to average a network best of 400,000 in this key female demo. During weekend primetime (Saturday-Sunday 7-11pm), Telemundo was the fastest growing Spanish-language broadcast network in 2012, averaging 897,000 total viewers, a +10% increase vs. 2011 and 498,000 adults 18-49, up +2% vs. last year. The network’s best year ever was fueled by its specials, election coverage, movies and blockbuster novelas such as “Pablo Escobar: El Patron del Mal” (Pablo Escobar, The Drug Lord), “Una Maid en Manhattan” (Maid in Manhattan) and “Corazon Valiente” (Fearless Heart).

ENTERTAINMENT

In the world of entertainment, the network’s blockbuster hits, “Pablo Escobar: El Patron del Mal” (Pablo Escobar, The Drug Lord) (1.7 million total viewers premiere-to-date), “Una Maid en Manhattan” (Maid in Manhattan) (1.5 million total viewers) and “Corazon Valiente” (Fearless Heart) (1.3 million total viewers premiere-to-date) ranked among the top 15 most watched weekday primetime programs in the network’s history. Viewers also flocked to Telemundo.comfor more of “Corazon Valiente” receiving 743,000 visitors, “Una Maid en Manhattan” with 702,000 visitors and “Pablo Escobar: El Patron del Mal” with 673,000 visitors.

At 7pm “Caso Cerrado Edicion Estelar” grew +11% vs. last year among total viewers (1.52 million vs. 1.38 million) and +3% in adults 18-49 (667,000 vs. 648,000).

For the first time in the network’s history, “Caso Cerrado with Dra. Ana Maria Polo,” airing weekdays at 4pm, beat Univision’s “Gordo y la Flaca” for the year among total viewers and narrowed the gap in adults 18-49 delivery (499,000 vs. 583,000). “Caso Cerrado” was also the most visited of all online properties with an average of 98,000 monthly US unique visitors and 1.8MM monthly streams in the U.S.

In 2012, Telemundo delivered a record breaking ratings performance with the “Billboard Latin Music Awards Presented by State Farm” delivering its best numbers in the award show’s 14-year history with more than 2.4 million total viewers and nearly 1.3 million adults 18-49. Telemundo Media’s first-ever “Premios Tu Mundo” (Your World Awards) was also watched by more than 1.6 million total viewers. Telemundo.com garnered impressive growth of 71% for unique users across digital and mobile platforms, with page views up 26% and video streams up 58%. This year’s “Billboard Latin Music Awards Presented by State Farm” generated +87% more unique visitors and +127% more video streams than last year and delivered the awards show’s best ever online results (according to Omniture). It was also the #1 broadcast network in social media numbers beating “American Idol” with their official hashtag, #billboards2012, becoming a worldwide trending topic within the first four minutes of the show.

Telemundo was home to the highest-rated movies on Spanish-language broadcast television in 2012, airing seven of the top 10 movies among total viewers, including #1 ranked “Twilight” (1,613,000) and #3 ranked “Up” (1,557,000). Additionally, Telemundo had eight of the top 10 among adults 18-49 and aired the #1 movie of the year in primetime on Spanish-language broadcast television among kids 2-11 with “Toy Story” (520,000) and persons 12-17 with “Twilight” (149,000).

NEWS & ELECTION NIGHT COVERAGE

In the evening news, “Noticiero Telemundo” delivered its best results in six years among total viewers, growing +7% year-over-year (732,000 vs. 687,000) and +8% for adults 18-49 (315,000 vs. 293,000) while “Noticiero Univision” eroded in total viewers for the fourth year in a row.

On Election Night, Tuesday, November 6, Telemundo outperformed its 2008 coverage in every key demographic posting double-digit gains of +28% among total viewers (913,000 vs. 711,000) and +22% among adults 18-49 (419,000 vs. 343,000). Additionally, Telemundo was the only Spanish-language broadcast network to increase its election coverage viewership from 2008, while Univision was down by 21% among total viewers and down 27% among adults 18-49 vs. its 2008 7-11pm performance. Telemundo was also the leading Spanish-language broadcast network on social media on election night, garnering 1.2 million mentions across Facebook, Google+ and Twitter, ranking fifth among the top 10 broadcast networks and programs, regardless of language in social media mentions for the night.

Fans of Mexican American entertainment icon Jenni Rivera tuned-in for “Noticiero Telemundo’s” breaking news coverage on Sunday, December 9, the day of her tragic accident, averaging over 2.2 million total viewers and 1.2 million adult 18-49 viewers from 7pm EST to 11pm EST and reaching a 35% share of Spanish language TV in total viewers during prime time for a +14 point gain versus time period average. In the half-hour leading to prime time (6:30pm EST to 7pm EST) Telemundo Network registered triple digit growth with over 2 million total viewers and 1.12 million adults 18-49 viewers, garnering a 37% share of total viewers and a 39% share of Spanish language TV among adults 18-49.

Telemundo Media’s cable channel, mun2, recorded its highest historical Sunday prime time viewership (7pm ET to 11pm ET) among adults 18-34, adults 18-49 and total viewers who were devoted fans of Rivera, one of the most influential, authentic and captivating Latinas in entertainment.

Telemundo’s KVEA station in Los Angeles, Rivera’s hometown, was the #1 station among adults 18-49, regardless of language from 4pm PST to 6pm PST. In Miami, WSCV Telemundo was also the #1 Spanish-language station from 2:30pm EST to 6pm EST in total viewers, adults 18-49 and adults 25-54.

SPORTS

The network’s coverage of the 2012 London Olympic Games led the ratings charge with a total cumulative viewership of 22.5 million total viewers, an increase of 42% over Telemundo’s coverage for the 2008 Beijing Olympic Games. In addition, the “Great Golden Final” between Brazil and Mexico ranked as the most watched Olympic event in the history of the network, averaging 3.6 million total viewers. During the 2012 London Olympics, the site received record numbers across desktop, mobile and apps. Compared to Beijing, streaming grew +488%, page views were up a whopping +335% and visits were +399% higher. The entire sports section was up with +168 % more visitors than the previous year.

Telemundo Media also strengthened its commitment to being the ultimate sports destination for Hispanic audiences, after acquiring the exclusive U.S. media rights for the home games of Mexico’s first division soccer team, Club León. Considered “The Official U.S. Network of Club León,” Telemundo’s airing of the team’s quarter final match with Cruz Azul on November 17th, attracted nearly 1.7 million total viewers and 966,000 adults 18-49 and ranked as the #1 program on Spanish-language TV that night among Men 18-49. In 2012, Telemundo marked the successful return of the Mexican National Team to air with Rumbo al Mundial averaging more than 2.8 million total viewers over the course of three games and 1.7 million among adults 18-49. The games also garnered a large mobile audience of 53,000 unique visitors, over 27, 000 desktop unique users and close to 898,000 page views in both platforms. And, on Thanksgiving, Telemundo’s presentation of the FLM semi-final game between Leon and Tijuana averaged 1.63 million total viewers and over 1 million adults 18-49, marking the network’s best performance ever for an FLM semi-final game among total viewers.

The live CONCACAF Olympic Qualifier soccer semifinal match between Mexico and Canada on Saturday, March 31, presented by internationally-acclaimed sportscaster Andrés Cantor, delivered over 1.6 million total viewers and was the # 1 primetime program Saturday night on Spanish language TV among adults 18-49, beating Univision’s “Sábado Gigante” by 28% (1,079,000 vs. 845,000) in the demo. The Game also ranked # 1 among adults 18-49 across all stations in Los Angeles regardless of language. In Houston, Dallas, San Francisco and Denver, the match was the highest-rated program in any Spanish-language broadcast network among adults 18-49.

In addition, the Mexico vs. Honduras final (Monday, April 2 at 8:00 PM ET) delivered 1,893,000 total viewers, 1,215,000 adults 18-49 and 833,000 men 18-49, and became the most watched game of the seven CONCACAF Olympic Qualifier matches broadcast by Telemundo.

ABOUT TELEMUNDO MEDIA

Telemundo Media, a division of NBCUniversal, is a world-class media company, leading the industry in the production and distribution of high-quality Spanish-language content across its multiplatform portfolio to U.S. Hispanics and audiences around the world. Telemundo’s multiple platforms include the Telemundo Network, a Spanish-language television network featuring original productions, theatrical motion pictures, news and first-class sports events, reaching U.S. Hispanic viewers in 210 markets through its 14 owned stations and its broadcast and cable affiliates; mun2, the preeminent voice for young Hispanics in the U.S. reaching TV households nationwide on digital and analog cable, and satellite; Telemundo Digital Media, which distributes Telemundo’s original content across digital and emerging platforms including mobile devices, http://www.telemundo.com and http://www.mun2.tv; an owned and operated full power station in Puerto Rico that reaches 99% of all TV households in that DMA; and Telemundo Internacional, the international distribution arm which has positioned Telemundo as the second largest provider of Spanish-language content worldwide by syndicating content to more than 100 countries in over 35 languages.

Source: The Nielsen Company, NPM, Live + Same Day, 12/26/11-12/9/12 vs. 12/27/10-12/25/11; strict dayparts for M-F 7-11pm and Sa-Su 7-11pm. Omniture, Jan-Nov 2012. Share of Spanish TV= Univision, Telefutura and Telemundo.

Univision to Host First-Ever Worldwide Live Streaming Event to Reveal Official List of Nominees for “Premios Juventud” 2012

Miami, Florida May 9, 2012  For the first time in the history of Univision’s “Premios Juventud” youth-oriented awards, this year’s official list of celebrity nominees will be announced in an exclusive worldwide, live stream online at PremiosJuventud.com hosted by actress Ana Brenda Contreras and Univision’s Rodner Figueroa and Ana Patricia Gonzalez. During the fully interactive show, actors Blanca Soto and Aaron Díaz and famous Latin artists Enrique Bunbury, Enrique Santos, Gerardo Ortiz and Prince Royce will be present to make the announcement, while Usher, Romeo Santos, Luis Fonsi, Anahi, Victor Manuelle, Daddy Yankee, 3Ball MTY, Chino y Nacho, El Batallon, Jesse y Joy, Tito El Bambino, Olga Tañón, Espinoza Paz, and actors, David Zepeda and José Rón, among others, will join the event via Skype. Nominees in 23 different categories will be revealed.

The event will be a highly social experience allowing users to engage with the live stream in real time through social platforms including “Premios Juventud” forums, on Facebook.com/PremiosJuventud and Twitter via @PremiosJuventud. The streaming event will feature a Facebook live stream plug-in, Twitter feed and forum integration surrounding the video player on the site.

WHEN:           May 10, 2012 at 3 p.m. ET/12 noon PT (2 p.m. Central)

WHERE:        Online at PremiosJuventud.com 

Figueroa named VP News at WTVJ | Media Moves

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Migdalia Figueroa has been named Vice President of News at WTVJ, The NBC O&O in Miami. She is the first hire of new station President and General Manager Manuel Martinez, who was appointed to the position in February.
Migdalia will start the new job on March 26. She joins WTVJ from Telemundo where she was Senior Vice President of Local Content for the Telemundo Station Group, overseeing all news and local content produced by network’s 14 owned stations.
Migdalia has been with Telemundo for 7 years. Prior to her current role in 2010, she was Vice President of News at WSCV-51, the Telemundo O&O in Miami. She previously spent 15 years at Univision, working in several news roles in New York and Miami. She was also General Producer of “El Show de Christina.”

TELEMUNDO MEDIA NAMES ALINA FALCON SENIOR EXECUTIVE VICE PRESIDENT OF NEWS AND ALTERNATIVE PROGRAMMING

MIAMI – Alina Falcon has been named Senior Executive Vice President, News and Alternative Programming. A 28-year award-winning Hispanic media veteran, Falcon has held several leadership positions at Univision Communications, most recently as President of News. In her new role, she will report to Emilio Romano, President, Telemundo Media.

Falcon will have strategic and operational oversight of all Telemundo news properties including the long-running “Al Rojo Vivo with Maria Celeste,” “Noticiero Telemundo” – which is up 12% year-to-date – and the Sunday public affairs show “Enfoque with Jose Diaz-Balart.” Additionally, she will supervise the overall news programming strategy at the local Telemundo stations. Falcon also will oversee Telemundo’s domestic and international news bureaus, as well as all on-air news talent developments.

In this newly created position, Falcon will supervise Telemundo’s alternative and reality programming including current non-scripted productions such as Telemundo’s flagship court show Caso Cerrado con Ana Maria Polo, the daily morning show Levántate and the network’s Sunday prime time talk/variety show, Pa’Lante con Cristina, among others. She will also oversee Telemundo’s popular specials including the top-rated “Billboard Latin Music Awards,” the “Billboard Mexican Music Awards” and “Miss Universe.”

“Alina brings a wealth of experience and a proven track record in news excellence and in leading large operations in the Spanish-language media world,” said Romano. “As Hispanic viewers evolve the way they consume news, information and entertainment, Alina’s expertise will be key in leading our news organization and alternative content production into the future.”

“I look forward to joining the great team of professionals at Telemundo Media,” said Falcon. “During this unprecedented time of growth for Hispanics in the country, I am excited to continue serving this influential community with Telemundo’s multi-platform news and information, and the most compelling alternative entertainment.”

A near-30 year veteran of Spanish language news production, Falcon previously served as President of the News Division for Univision Communications where she had strategic and operational oversight of news programming and production across all platforms, including the Univision Network and Television

Laura Pausini And Adrienne Bailon To Appear on Univision’s “¡Mira Quién Baila!” This Sunday

WHAT: “¡Mira Quién Baila!” (Look Who’s Dancing!) continues to turn up the star power. The Univision Network’s dance competition gets one step closer to the Nov. 20 season finale where one celebrity will be crowned champion and win the grand prize for their favorite charity.

WHO: GRAMMY® award-winning singer LAURA PAUSINI to sing on “¡Mira Quién Baila!” Actress and singer ADRIENNE BAILON (formerly of “The Cheetah Girls,” currently working on debut album with music’s biggest producers including Pitbull, The Dream and Ne-Yo) to perform a dance number.

WHEN: Sunday, November 6 at 8 p.m. ET/PT

WHERE: Univision Network

MORE: Season two of “¡Mira Quién Baila!” (Look Who’s Dancing!), produced by Univision Studios and Endemol, stars Erik Estrada, Elizabeth Gutierrez, Adamari Lopez and Priscila Ángel, in addition to Stephanie Salas, Geraldine Bazán, Blue Demon Jr., Alejandro Chabán, Christian Zuárez and Jose Manuel Figueroa who were eliminated in previous weeks. Hosted by Javier Poza and Chiquinquirá Delgado, celebrities compete for $150,000 given to their charity of choice. The show also features choreographer Javier “Poty” Castillo as well as Lili Estefan (host of “El Gordo y La Flaca”), Bianca Marroquín (actress and “Pequeños Gigantes” judge) and Horacio Villalobos (actor and TV host) as celebrity judges.

Jorge Ramos crea becas para posibles beneficiarios del Dream Act


Miami, FL, 22 de noviembre del 2010.- (F & F Media Corp.) El periodista, escritor y columnista Jorge Ramos ha donado $ 20,000 dólares para unas becas que benefician a estudiantes inmigrantes, posibles beneficiarios del Dream Act. El Dream Act, de ser aprobado por el Congreso, legalizaría a miles de estudiantes indocumentados que han crecido en Estados Unidos.

Las becas serán administradas por Educators for Fair Consideration (E4FC), una organización sin fines de lucro basada en San Francisco, que ayuda y apoya a estudiantes inmigrantes de bajos recursos que aún no son residentes legales de Estados Unidos. “El fracaso del Congreso y de los partidos Demócrata y Republicano de aprobar algún tipo de reforma migratoria este año, me ha entristecido y frustrado profundamente”, dijo Ramos. “Sin embargo, estoy dispuesto a ayudar a estos talentosos jóvenes inmigrantes a seguir adelante y tener éxito en sus vidas, independientemente de los obstáculos legales que enfrentan”.

La propuesta del Dream Act les permitiría a los estudiantes indocumentados que llegaron a Estados Unidos antes de cumplir 16 años, que hayan estado en el país al menos por 5 años, y que hayan terminado high school, el solicitar su residencia permanente si van dos años a la universidad o al servicio militar. Aunque el Dream Act legalizaría su situación migratoria, no resolvería sus enormes problemas financieros ni les permitiría recibir ayuda del gobierno federal y cierto tipo de becas y préstamos.

Aún hay muchas esperanzas de que el Congreso apruebe el Dream Act antes de fin de año. El líder del Senado, Harry Reid, le prometió a Jorge Ramos en su programa “Al Punto” (Univisión), que pondría el Dream Act a votación en los próximos días, y la líder de la Cámara de Representantes, Nancy Pelosi, ha dicho que está considerando también esa posibilidad. El presidente Barack Obama, desde su campaña por la Casa Blanca, ha expresado en innumerables ocasiones su apoyo al Dream Act, y se ha comprometido a ayudar a que sea aprobado muy pronto. Pero aún estamos esperando y no hay nada seguro, por eso la necesidad de este tipo de becas.

Jorge Ramos llegó a Estados Unidos como estudiante en 1983. “Como inmigrante tengo la responsabilidad de ayudar a otros inmigrantes como yo, especialmente a los que creen que hay que seguir estudiando para salir adelante. Por lo tanto, le pido a otras personas y empresas a que se unan a este esfuerzo y apoyen económicamente a estos talentosos estudiantes. Estados Unidos es un mejor país gracias a ellos”, afirmó.

Acerca de Jorge Ramos
Jorge Ramos es el conductor del Noticiero Univisión desde 1986. Ramos es, también, el presentador de Al Punto (el programa político de Univisión los domingos por la mañana). Escribe una columna semanal distribuida por The New York Times Syndicate en decenas de periódicos de Estados Unidos y América Latina. Ha ganado 8 premios EMMY y el premio Maria Moors Cabot de la Universidad de Columbia. Ramos es autor de 10 libros. El más reciente es “Tierra de Todos”. (A Country for All: An Immigrant Manifesto-Vintage/Random House)

Acerca de Educators for Fair Consideration (E4FC)
La misión de E4FC es ayudar a estudiantes inmigrantes a conseguir el sueño americano, con una carrera universitaria y la ciudadanía norteamericana. E4FC ayuda directamente y promueve la causa de estudiantes inmigrantes de bajos recursos que han crecido en Estados Unidos, pero que tienen muchos retos debido a su situación financiera y a su estatus migratorio.

La donación de Jorge Ramos apoyará a las becas del New American Scholars Program que da ayuda financiera, asesoría y apoyo a estudiantes inmigrantes universitarios. Los ganadores de las becas son seleccionados por su excelencia académica, por sus necesidades financieras y por su impacto en la comunidad en que viven.

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